Five examples and fun facts about scent marketing as used by brands and in different spaces, both past and present.
Scent marketing has gone from being a trend to being a must. It’s taking all kinds of brands, from stores to hotels to planes, and uses new approaches to entice consumers, including packaging and scented billboards.
World Design Capital Valencia 2022 has seen the arrival of a new flexible kitchen concept made up of pieces that aren’t actually attached to the walls.
CONNECTION WITH… Anna Llonch, one of the architects at Cierto Estudio, a team that specialises in residential design and its social aspect in particular.
Five predictions about the metaverse in the workplace and its impact on how we think about physical (and virtual) spaces.