Emotional design goes beyond aesthetics and looks to create projects that connect with people and improve our lives.
In the case of fashion, a new possibility has emerged: 'clothing as a service' or clothing rental, a service offered by companies that help you to reduce your physical wardrobe and complement it with a virtual one.
We don't realise it, but light is perhaps one of the most important elements in interior design. Lighting can completely change a design.
Ben Castro is the senior art director for the adidas Originals Brand Design department, where he is in charge of the look and feel of the brand, or rather taking care of how the brand is perceived and what is communicated in its campaigns, points of sale, retail, events, and more.
Ben Castro share four designs. Some are of greater importance, others are smaller and are not as well-known, but he still has an emotional bond with all of them